An Italian-led think tank whose mission is to expand perceptions of Italy beyond tourism, cuisine, fashion, and pop culture stereotypes by illuminating the realities of the country’s technological and industrial excellence.

We created awareness in US business and industry about the Italy’s global leadership innovation and technology. This contrasts Italy's familiar imagery with its cutting-edge innovation in robotics, aerospace, life sciences, and more.

We delivered these unexpected narratives in print, digital, video, social media, and events to foster greater connections and collaboration between Italian and American companies.

Winner of an International MarCom award in 2024.